Support & Participate
downtown events,
activations, & promotions
The Downtown Spokane Partnership brings downtown to life through free, accessible events and activations that invite people to experience, explore and support local businesses. From seasonal celebrations to arts, culture and community gatherings, these experiences create opportunities to connect, discover something new and showcase all that downtown Spokane has to offer.
Whether you’re interested in sponsoring an event, becoming an event partner or vendor, or participating as a downtown business, there are opportunities to get involved. Explore the event overviews below to discover ways to contribute, propose a new activation, share feedback or invest as a sponsor. Together, we can create memorable experiences, drive business activity and build a downtown Spokane where people want to gather, work, shop and play.
Spring & Summer
The Downtown Spokane Partnership develops summer-specific events and activations designed to bring people downtown during the seasonal lull and create new opportunities for local businesses. From fitness and wine events to live music, arts and community gatherings, these programs give residents and visitors more reasons to spend time downtown. Businesses are invited to get involved through sponsorships, promotions, pop-ups, partnerships and event participation.
Spring Clean Week - Sponsorships Available
Wine on Wall - Presented by Washington Trust Bank
About Wine on Wall
Wine on Wall transforms Wall Street into a lively downtown tasting experience on the third Wednesday of each month from 5:00 to 7:30 PM. The event draws an engaged mix of young professionals, residents, visitors, and wine enthusiasts, creating a consistent, high-visibility opportunity for wineries to connect directly with consumers.
Participating wineries receive booth space, coordinated marketing exposure, on-site branding, and the ability to sell bottles, all designed to build awareness, drive traffic, and position your brand as part of a signature downtown experience.
Vendor Participation
When
June 17, July 15, August 19, September 16, tent October 21
5:00–7:30 PM
Where
Wall Street | 211 N Wall
Who Should Participate
- Spokane Winery Association members
- Downtown tasting rooms
- Regional wineries seeking exposure
Participation Fees
- Free: Spokane Winery Association members and downtown BID tasting rooms
- $50 per event: All other wineries
What’s Included
- 10×10 booth space with table and chairs
- Inclusion in event marketing
- Access to 300–600 attendees
- On-site bottle sales
- Up to $15 reimbursement per bottle opened during the event
Why Participate
- Build brand awareness
- Connect directly with new customers
- Drive traffic to your tasting room or retail locations
- Be part of a well-promoted, high-quality downtown event
Vendor Requirements
- Valid Washington State license to serve wine
- 2–4 wines for tasting (3–4 oz pours)
- 1–2 staff onsite
- Certificate of Insurance (if required)
- Participation in light event promotion
Post-Workout Series - Presented by Numerica Credit Union
Fall
Fall brings a special energy to downtown Spokane, from changing leaves and crisp mornings to the excitement of back-to-school and a new season of events, arts and community gatherings. The Downtown Spokane Partnership creates fall activations designed to celebrate the season and give residents and visitors more reasons to explore, shop, dine and spend time downtown. Businesses and sponsors are invited to join the fun through event participation, seasonal promotions, sponsorships and creative partnerships that help bring fall to life downtown.
WSECU Fall Fest
Brewfest at Fall Fest - Sponsorships Available
Trunk or Treat - Vendor Opportunities
Spooky Skywalks - Sponsorships Available
Downtown Holidays
Give visitors another reason to explore downtown!
Downtown businesses are invited to participate in seasonal promotions, create unique experiences, host special events, and showcase what makes their business special. Share your promotions and events on our online calendar and explore opportunities to be featured in downtown marketing campaigns and visitor guides.
Promotional Opportunities
Small Business Saturday
Sponsored by STCU | Saturday, November 28
We’re filling branded swag bags with local goodies, coupons and special offers to promote downtown businesses and encourage holiday shopping. The first 200 customers at Auntie’s Bookstore on Small Business Saturday, November 28 will receive a bag featuring local surprises provided by YOU!
Two ways to get involved:
- Contribute 400 small promotional items: Donate a small item to include in our giveaway bags and introduce your business to new customers. Ideas include a branded pen or sticker, a small product sample, or a coupon for a discount or special offer. It’s an easy way to promote your business, highlight holiday offerings and encourage shoppers to return throughout the season.
- Host a giveaway location: We’re seeking four downtown businesses to serve as remote distribution locations. Each participating business will give bags to the first 50 customers of the day, helping drive foot traffic and introduce shoppers to new downtown destinations.
Downtown Holiday Countdown
Sponsored by STCU | Saturday, December 1 – 24
Put your business in the holiday spotlight! DSP is inviting downtown businesses to contribute a special deal, discount or experience for the Downtown Holiday Countdown. Only 24 business spots are available, with each business owning one day of the countdown.
How It Works
- Choose your day: Select an available date between December 1–24 to feature your business.
- Create your offer: Develop a special deal, discount or experience designed to attract customers and drive in-store visits.
Honor your deal: Your offer begins on your featured date and must remain available through December 24. - Get promoted: Your business and offer will be featured on 5,000 printed countdown cards, DSP’s website and daily social media promotions.
Participating businesses will be promoted on 5,000 printed countdown cards, distributed beginning November 21, as well as DSP’s website and daily social media promotions throughout December.
Kids Holiday Hunt
presented by ICCU | November 21 – December 19
Bring holiday magic to your business! DSP is looking for 14 downtown businesses to host a hidden holiday character for the 11th annual Kids Holiday Hunt, a family-friendly promotion encouraging children ages 12 and under (and their grown-ups) to explore downtown, discover local businesses and shop along the way.
Participating businesses will welcome families searching for holiday characters and recording their discoveries in a Holiday Hunt Passport. It’s a fun way to increase foot traffic, connect with new customers and make your business part of a downtown holiday tradition.
We’re also seeking business contributions for three family prize packages valued at $300 each. Donate a gift card, product, service or family-friendly experience to help create exciting prizes for participating families.
Only 14 business locations are available! Sign up soon to host a holiday character, contribute to a prize package or do both. Let’s make downtown Spokane a little more magical for local families this holiday season!
Brushes & Boughs
The reason for the season. On December 4, artists live-paint holiday trees that remain on display through December 21. Visitors vote for their favorite by scanning the QR code at each tree. The winning artist will earn a $500 donation for the Spokane nonprofit they represent.
Merry Map
Give visitors another reason to stop at your business! Create a festive storefront, holiday window display, photo opportunity, or special seasonal feature and earn a featured Merry Marker on the Downtown Merry & Magical Map.
Getting involved is easy:
- Create a festive holiday display or experience.
- Make it something visitors will want to discover and share.
- Submit your business and display to the DSP for inclusion on the Merry Map.
- Let’s make downtown Spokane merry!
Sponsor the season
From festive shopping and carolers to dazzling lights and displays, downtown Spokane is filled with opportunities to create lasting holiday memories. Join us in bringing the spirit of the season to downtown.
small business promotions - Sold, STCU
Shop Local throughout the holidays! Kicking off on Small Business Saturday, November 28. Promotions continue through December with a festive “Advent Calendar,” highlighting exploration and encouraging engagement through prize drawings.
Kids Holiday Hunt - SOLD, ICCU
Children ages 12 and under use a Holiday Passport to search for hidden holiday characters in 14 downtown businesses. Participants who find all 7 characters submit their completed passport for a chance to win one of three family prize packages.
Brushes & Boughs - SOLD, Innovia Foundation
The reason for the season. On December 4, artists live-paint holiday trees that remain on display through December 21. Visitors vote for their favorite by scanning the QR code at each tree. The winning artist will earn a $500 donation for the Spokane nonprofit they represent.
Snow Fest - SOLD, Columbia Bank
Celebrate the season during BrrrZAAR and the final weekend of Christmas Tree Elegance. Centered on Post Street between Main and Riverside, Snow Fest features local brews, live music, SantaCon, and snow-themed entertainment.
Holiday Mingle - Presenting Sponsor | $4,000
The DSP invites members to gather for a festive evening of connection and celebration. Hosted in a reimagined downtown space, the event transforms an underutilized location into a lively holiday hub. Guests enjoy live music, festive refreshments, and opportunities to network and celebrate the season with fellow downtown advocates.
Candy Cane Lane on Wall street - SOLD, Visit Spokane
Red-and-white wreaths, lit candy canes, skywalk and LED pole lights,
Snowflake Lane on Riverside - SOLD, Bank of America
Snowflake pole décor and illuminated decor at the Lincoln Plaza, and Bank of America Plaza.
Merry & Magical - Premier Holiday Sponsor | Inquire Directly
From festive shopping and carolers to dazzling lights and displays, downtown Spokane offers all the ingredients for creating cherished memories. Join us in spreading the spirit of the season by participating in and presenting holiday activities in Downtown Spokane.
MERRY & MAGICAL DOWNTOWN
Let’s Spread the Merry Downtown! The Merry & Magical sponsor includes exclusive access to the resources that bring individuals to downtown to explore and enjoy the season in the heart of the city. ~ Sponsor at $20,000
ACCOMPANY PROMOTIONS INCLUDE
- Merry Map Explore the magic of Downtown Spokane with the Holiday Map—your guide to the city’s most dazzling displays and best Holiday activities.
- Merry & Magical Lane (Post St: Main–First Ave) | The Downtown Spokane Partnership transforms Post Street into a festive holiday lane, filled with the sights, sounds, and scents of the season.
- Merry & Magical lane Holiday Kick-off With enhanced lighting and festive cheer along Post Street. Join us as we kick off the holidays alongside Santa’s grand arrival at River Park Square. Enjoy a sneak peek of the season ahead with holiday sing-alongs, live entertainment, family friendly activities and more.
- Merry & Magical Pages From mid-November through December, pick up the weekly Inlander for special holiday features highlighting everything happening in downtown Spokane throughout the season. As the Merry & Magical Pages Sponsor, your organization will receive exclusive recognition in every holiday edition.
Arts & Culture
First Friday - Sponsorships Available
About First Friday
Designed to showcase Spokane’s art and retail scene, retailers and restaurants have joined forces with downtown to stay open, feature artists and musicians and offer special promotions.
2026 First Friday Dates
January 9* | February 6 | March 6 | April 3 | May 1 | June 5 | July 10* | August 7 | September 4 | October 2 | November 6 | December 4
Hours
5:00 to 8:00 p.m. unless otherwise listed
Location
Downtown First Friday happens inside the 80 block area served by the Downtown Spokane Business Improvement District.
*Second Friday
Fees
First Friday promotions are paid for by the Ratepayers of the Downtown Spokane Business Improvement District (BID). Venues located outside of the BID are eligible for BID specific First Friday promotions via two options:
- Venues located in Kendall Yards are eligible to participate in promotions through Greenstone, a dues paying member of the Downtown Spokane Partnership (DSP), which serves as the program manager of the BID.
- Venues located within the perimeter of the downtown boundaries of the downtown plan as defined by the City of Spokane, or the Spokane University District, may pay a monthly fee of $15 per month to be listed on the map, or an annual fee of $120.
Email info@old.downtownspokane.org to inquire about First Friday fees.
Find an Artist
Downtown Spokane does not place artists for First Friday. Venues seeking new artists may resource Spokane Arts’ Artist Roster.
First Friday Face Off - Supported by Lodging Tax
About the face off
First Friday Face Off is a live draw-off style art competition that brings creativity into the heart of downtown Spokane. Each month, a select group of artists create original work live during a two-hour public event.
Designed to celebrate Spokane’s creative community, the event gives artists the opportunity to showcase their talent, connect with the public, and share their artistic process in a fun, energetic atmosphere. Visitors can watch artwork come to life in real time while exploring downtown galleries, businesses, and First Friday activities.
Why Participate?
Be the Poster Artist
Each month’s Draw-Off winner will have their artwork featured as the official promotional artwork for the following month’s First Friday, with wide distribution throughout downtown and across digital platforms.
Advance to the Finals
Monthly winners will advance to our Brushes & Boughs Year-End Championship in December, where selected artists from throughout the year will compete in a celebratory finale and be recognized as a First Friday Artist of the Year finalist.
Amplification & Promotion
All participating artists receive:
- Inclusion in First Friday promotions and event listings
- Visibility to thousands of attendees, downtown workers, and visitors
- On-site engagement with the public during the event
- $100 Stipend
What to Expect
- 120 minutes of live creation during First Friday
- Artwork inspired by the month’s theme
- Live winner announcement at the event
- Winner featured as next month’s First Friday poster artist
- $100 Stipend
Monthly Themes (2026)
- January: New Year: New You
- February: Love Letters
- March: Women of Spokane History
- April: Celebrate Spring
- May: Power of Purple
- June: Rainbow LGBTQ
- Jul: USA 250th Anniversary
- Aug: Summer Sizzle
- Sep: Back to School / Fall Celebration
- Oct: Spooky Season
- Nov: Light Up the Night
- Dec: Brushes & Boughs / Holiday
Who Should Apply
This opportunity is open to both emerging and established artists working in paint. ARTIST AGREEMENT We’re excited to celebrate Spokane’s creative community and bring live art to the heart of Downtown each month. We hope you’ll apply and be part of this new First Friday experience! APPLY HEREVendor Opportunities
- Makers: Artists working in mediums beyond painting are invited to inquire about hosting a vendor table. Each space includes one 6′ table and designated vendor area.
- Food Service: Food trucks are invited to operate on Howard Street during Face Off events. The Downtown Spokane Partnership will coordinate a reserved parking space and communication with nearby restaurants. Food trucks must provide their own power source (generator) and point-of-sale system.
To inquire, email info@downtownspokane.org.
World on Wall - Sponsorships Available
About World on Wall
World on Wallis a cultural event series from the Downtown Spokane Partnership that celebrates the global cultures, traditions, performances and experiences that make Spokane vibrant and diverse. The series transforms Wall Street into a welcoming gathering place where community organizations, artists, performers, businesses and residents can share culture and connect with new audiences.
DSP works with participating organizations to help bring these events to life, providing support with event planning, sponsorship development, promotion, street logistics and connections to downtown resources and partners. Participating organizations may also have the opportunity to reserve a Wall Street weekend for their cultural celebration, subject to availability and program funding.
World Tour on Wall is designed to make it easier for community organizations to bring their culture to the heart of downtown while creating opportunities for local businesses to benefit from increased activity and visitors.
city squad
Perks Partners
Join the City Squad Perks Program
Downtown Spokane Partnership’s City Squad Perks program connects local businesses with 600+ downtown employees and advocates through exclusive, year-round offers that encourage people to shop, dine and explore downtown.
There’s no cost to participate! Businesses provide a special perk, such as a discount, free item with purchase, happy hour special or existing promotion.
How it works:
- Create a perk: Businesses choose an offer and provide simple redemption details, such as eligible purchases, restrictions or expiration dates.
- Reach local employees: Offers are shared with City Squad members through citysquad.club, DSP email, social media and other downtown channels.
- Redeem in person: Members visit the participating business and present the perk as directed, such as showing the offer on their phone or mentioning City Squad at checkout. The business verifies the offer and applies the discount or promotion.
- Welcome repeat customers: Year-round promotion gives members ongoing reasons to visit, try new businesses and return for future purchases.Participating businesses control their offers and redemption terms, making it easy to choose a promotion that works for their operations.
Spring Clean Week
About World on Wall
World on Wallis a cultural event series from the Downtown Spokane Partnership that celebrates the global cultures, traditions, performances and experiences that make Spokane vibrant and diverse. The series transforms Wall Street into a welcoming gathering place where community organizations, artists, performers, businesses and residents can share culture and connect with new audiences.
DSP works with participating organizations to help bring these events to life, providing support with event planning, sponsorship development, promotion, street logistics and connections to downtown resources and partners. Participating organizations may also have the opportunity to reserve a Wall Street weekend for their cultural celebration, subject to availability and program funding.
World Tour on Wall is designed to make it easier for community organizations to bring their culture to the heart of downtown while creating opportunities for local businesses to benefit from increased activity and visitors.
Fall Clean Week
About World on Wall
World on Wallis a cultural event series from the Downtown Spokane Partnership that celebrates the global cultures, traditions, performances and experiences that make Spokane vibrant and diverse. The series transforms Wall Street into a welcoming gathering place where community organizations, artists, performers, businesses and residents can share culture and connect with new audiences.
DSP works with participating organizations to help bring these events to life, providing support with event planning, sponsorship development, promotion, street logistics and connections to downtown resources and partners. Participating organizations may also have the opportunity to reserve a Wall Street weekend for their cultural celebration, subject to availability and program funding.
World Tour on Wall is designed to make it easier for community organizations to bring their culture to the heart of downtown while creating opportunities for local businesses to benefit from increased activity and visitors.
Spirit Week
Feed them and they will come. From integrating with existing restaurants, applying for alcohol permits or partnering with the perfect vendor, let us help you feed your fans!